Hatch Chile Roasting Event

Get 'em while they're hot!

Our Hatch Chile Roasting event is back at Family Fresh Market in St Peter MN and River Falls WI!  You buy them and we'll roast them for free!


beginning at 8:00 am,  while supplies last!

Saturday, August 13 
Family Fresh Market — 612 S. Minnesota Ave.,  St. Peter,  MN  56082 

Saturday, August 20 
Family Fresh Market — 303 S. Main St. River Falls,  WI  54022

Everyone is obsessed with Hatch Chiles this time of year. No other chile is prized more than this variety which grows in the Hatch Valley, just north of Las Cruces.  Chefs say that the intense sunlight and cool nights in this valley result in a uniquely flavored chile that's unrivaled by any other.

Hatch Chiles have a meaty flesh and mild-medium heat making them ideal for use in Chile Con Queso, Chile Rellenos, and Chile Verde. But it doesn't just stop there. You can also use them as ingredients in salads, soups, stews, dips, sandwiches and more! Check out our recipes below for inspiration!